Continuous Data Protection is Continuous
Detail Protection!
Print Advertisement — Half Page
 |
 |
Full Page Version (12MB
pdf) |
Web Page with Lead Form |
Client: |
TimeSpring Software |
Audience: |
Data storage professionals |
Medium: |
1/2 page print advert (image shown here is
smaller and a lower resolution than the actual advert.) Design
for conversion to a full page advert. |
Goal: |
Present the value of continuous data protection
software to a knowledgeable audience that already backups their
data (daily). |
Tactics: |
Remind the audience that data is not
generic. It's made up of important stuff such as sales orders,
parts databases, etc. These important details are among the
data that is not yet backed up.
Highlight the value of the details within data to important
people within the organization. Stress the pain associated
with losing any of the details.
WIIFM: You can avoid this inevitable problem and the backlash
of important people within the organization with TimeSpring's
CDP software.
Call to Action: Use TimeData to protect data. List web and
phone numbers. |
Format: |
Continuous data protection is a hot technology
and gets good editorial coverage so feature this product category
name in the headline.
Use the TimeSpring logo and colors. Use the Microsoft Partner
logo.
Leverage a pre-licensed image. |
About Marketingsage
Marketingsage is a full-service marketing agency that acts as a “force multiplier” that enables technology firms to cost-effectively compete with larger or more established rivals. Using a unique mix of market knowledge, integrated marketing services, and proprietary tools, Marketingsage has helped clients make millions in new revenue by generating sales leads, building brands, launching new products, and establishing new sales channels. Marketingsage has achieved that at about 50% of the cost of adding to payroll or using typical agencies.
Marketingsage was founded in 2002 by Agnes A. Lamont and David X. Lamont who each have over 20+ years experience marketing data storage and data management products. Their hands-on experience includes executive management, sales, product marketing, channel marketing, PR, and marketing communications for large firms such as IBM, Seagate, EMC/Legato and a number of innovative start-ups. They have successfully marketed solid state storage, hard disk drives, RAID, backup and recovery, infrastructure management, security, and cloud-based "as-a-service" products directly to enterprise customers and through OEMs, distributors and resellers.
If you think Marketingsage may be able to help you and your business, please give us a call at 925-426-0488 or click here to have us contact you.
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